Fresenius Medical Care utilizes its experience and expertise to raise awareness for good kidney health as part of the company's social commitment to local communities. In Asia-Pacific, the “Kidney Kid” corporate social responsibility initiative was launched in 2017 aiming to support the early education on kidney health for children. In Taiwan, among other countries across the region, the response to this initiative was overwhelmingly positive. Fresenius Medical Care Taiwan has educated over 800 students and teachers on kidney care in two years.
Extending the campaign in 2019, the first-ever kidney care education children’s book was launched in Taiwan. A comprehensive “edutainment” (education + entertainment) program is executed alongside the promotion of the book to educate children and their caregivers in a fun and interactive way. Joining hands with our partners and forming the “Kidney Avengers”, Fresenius Medical Care Taiwan aims to raise the Taiwanese public’s awareness of kidney disease as well as to establish a healthy lifestyle since childhood. Touring with the "Reading Hope Bus" on a year-long journey through 150 rural area schools from 2019 to 2020, the book will raise kidney care awareness everywhere in Taiwan and promote the importance of kidney health to Taiwan’s next generation.
In addition, we look for partners who share our idea to advance holistic renal health care, for example: